Lead Generation & Fast Follow-Up
Finding an opportunity is one part of winning the work. The next steps matter too: receiving the inquiry, understanding the need, responding usefully and following through.
Explore the connected process
Start with relevance
Choose your customer, location and relevant research signals. Connect a selected audience to a campaign built around a specific offer.
Marquee provides fresh, high-intent prospect lists, connects selected audiences to Facebook and Instagram, and supplies matched phone numbers, email addresses or mapped canvassing addresses for the channels you choose.
The change: sales and marketing start with a shared definition of the customer.
Build the audience
A page with a purpose
The ad and landing page make the same offer. Relevant proof, a clear explanation and a simple inquiry give the interest somewhere useful to go.
Marquee writes the content, designs and builds the pages, and connects forms, booking or ordering to your sales process. You get a complete desktop and mobile experience, with the next step tested before launch.
The change: a specific offer replaces a generic destination.
Your campaign landing page
See relevant work, understand the process and send a brief your team can act on.
While the interest is fresh
Save the inquiry, acknowledge what the person needs and provide a booking or request the missing details. Give your team an owner and a follow-up task.
Marquee builds an AI response system that sends a useful first reply in under two minutes on your connected channels. It answers approved questions, collects project details, offers a booking and alerts the right person.
The change: the inquiry moves into a process instead of waiting in an inbox.
Example first response
The reply uses approved business answers. Requests needing a decision go to the assigned team member.
Keep the opportunity moving
Connect the conversation, quote and follow-up. See where opportunities stall and which sources become customers.
Marquee builds a shared sales workspace or connects your existing CRM: contact history, proposal drafts, quote approvals, follow-up reminders and an assigned owner for every opportunity.
The change: the handoff between marketing and sales becomes visible.
Sales workspace
Sample screens and messages. Click through the workflow; nothing is sent.
The audience behind the campaign
Find people researching what you sell, build focused advertising audiences and add missing context to your prospect records. Connect website interest, sales outreach and follow-up in one process.
Two ways to begin
Marquee builds the advertising audience, campaign landing page, inquiry form and response workflow. Your offer reaches an appropriate audience, and interested visitors can request a quote or book a conversation. We agree the service, location and project details that make an inquiry useful.
Marquee supplies prospect lists with matched contact details, prepares relevant outreach and connects replies to your sales process. We define who to approach and why, preserve the source and freshness, and distinguish a supplied prospect from someone who has replied with interest.
Speed to lead
Speed to lead is the time between a new inquiry and your first useful response. When your team is busy or the office is closed, a potential customer still needs a useful next step.
For the connected channels and coverage agreed in your proposal, the first automated response is sent in under two minutes after the inquiry reaches the system. We verify timing before launch and define monitoring, handoff and guarantee terms in the agreement.
A useful first response
Marquee builds an AI response system that sends a useful first reply in under two minutes on your connected channels. It answers approved questions, collects project details, offers a booking and alerts the right person.
A website form, incoming message or missed call starts the response process. An approved email or missed-call text-back confirms receipt, asks the essential questions and offers the next step. The request and conversation stay in the customer record, with a named person responsible.
An automatic acknowledgment and a substantive response are measured separately. Your team has a response owner, a backup and an agreed after-hours route.
We record when someone expressed interest and where the inquiry came from. Researched outbound contacts remain prospects until there is a reply or other evidence of interest.
What we can build for your business
The customer needs a useful next step. Your salesperson needs context. We can connect both in one lead-handling workspace.
We can connect incoming inquiries to an approved first response, a request for useful details and a booking or human handoff. Your team sees the conversation and assigned action. The sequence shows how that workflow could be arranged for your business.
Connect your lead responseAfter the first response
A quote should have an owner and a next action.
Marquee builds the quote pipeline, follow-up emails or texts, appointment reminders and overdue-task alerts. The salesperson sees the latest conversation, proposal and next action in one place.
Follow-up reflects the customer’s actual status. Sequences stop or change when a person replies, declines, books or asks not to be contacted.
Your team can see which opportunities need attention and what has already been said. We agree how the process fits your staffing, availability and normal sales decisions.
A connected sales process
The customer receives a useful response and a way to book a conversation or provide the details needed for a quote. Your team sees the request, the conversation and the next action in the same customer record.
If the response is overdue, a backup person is alerted. Once a proposal is issued, follow-up reflects its actual status and stops when the customer replies or declines. Sales can see what needs attention without reconstructing the conversation from separate inboxes.
From first contact to work won
We use the available records to identify whether the next improvement belongs in targeting, the website, response handling or the sales process.
Before activity starts
Not necessarily. We can review an existing site and inquiry route, then scope the landing pages or connections needed. The work should fit the business problem.
We agree the assistant’s role, approved answers and handoff points. Your team remains responsible for the conversations, quotes and decisions assigned to it. Automated acknowledgments and substantive responses are measured separately.
An inquiry has a source and a time when the person expressed interest. A recently researched or imported outbound contact remains a prospect until there is evidence of interest. The report keeps those stages separate.
A clear next step
Describe the process, the tools you use and the result you want. We will help define the right project. For a review of your public website and presence, the free Recon is available separately.